True is the saying that technology is boundless! To add to the many amazing innovations happening around us that simplify our daily activities and enhance the user experience is the Progressive Web App. PWA is on the path to becoming the next big thing in the world of the mobile web. PWAs have been gaining mass popularity in recent years, originally proposed by Google in 2015, it attracted a million eyes for its easy web development and instantly won hearts with the application’s rich user experience. According to Google, “Progressive Web App uses modern web capabilities to deliver an app-like user experience”.
To simplify what Progressive Web App offers here are few to enlist:
In short, it combines the best of both mobile applications and traditional web pages. Overall, you won’t be needing a separate mobile app for the same web app development project. Now, let’s see is PWA the future of web development or it is just another technology hype.
With no hassle of downloading or installation, PWA gives a thumbs up over native mobile apps. Suppose you go any app online then you may probably have to browse through many phases. The search on the internet, downloading, installation and then allow permissions for the access the contact info and media files.
Well, PWA saves through these layers of work and offers seamless access to the users wherein the user can immediately access PWA without any downloading or delays.
Also, PWA doesn’t charge that extra penny for the data to download it and also doesn’t need you to empty the memory space in your device by uninstalling old apps every time.
An app working offline is indeed intriguing and PWA is all about offline access. There are service workers who work in the background even when the website is not being accessed and they are the real gems who make it happen.
It not only gives offline access but sends push notifications also reloads notifications in the background and starts processes that are based on program logic.
Thus, uninterrupted offline access has been one of the best features in progressive web app development.
Well, how does the user engagement becomes higher? Let us quote an example to understand this. Many websites show a dialog box with allow/deny buttons. On clicking on allow, you get updates regarding the website while you are away. Similarly, PWA has a link-addition feature that allows the app to be cached and get access directly from the home screen.
It is observed that the conversion rates on e-commerce stores have significantly risen as time spent per session increased along with the number of pages per session that users browse over PWA.
The bugs or glitches are a part of web development. The amazing thing about PWA is you do not have to contact the app store every time to make tweaks. In native apps, you have to inform the app store to update or make adjustments to fix bugs and errors. This usually takes a week or more to be done and this tarnishes the user experience.
Unlike in PWA, you can fix errors and bug on the go and need not write two separate codes for android and IOS thus saving up time and enhancing the fine-tuning of the web app development.
As a known fact, Google encourages websites that are developed on HTTPS and not HTTP. PWAs are programmed in HTTPS instead of HTTP and thus actions like online payments have become more secure and safe.
Progressive Web Apps are reliable and efficient when it comes to speed. Java Scripts and Service Workers run separately from the main web thread. This allows PWA to load instantly, regardless of how slow your internet speed is.
The capability of caching the information in the app and browser allows PWAs to work faster. They have smooth scrolling, animations, and navigations, allowing users to perceive it as a native application.
They boost accessibility and searchability of the app as they take less time to load. The faster sites boost the ranking and thus impact the search engine rankings positively. As the PWA can be quickly indexed that gives a rich user experience which in turn adds to the success of SEO strategy.
The cost of developing a PWA is significantly cheaper than native apps. As companies would require to develop an app on both androids as well as Ios devices, this would be a costly affair for start-ups and small businesses.
PWAs are cheaper to produce while not compromising with the functionality which in turn provides a better scope for businesses to generate a positive ROI.
So, to conclude Progressive Web apps that hold immense potential will surely make a difference in the mobile web world and is surely the next big thing of this millennial era.