With the increasing popularity of smartphones across the globe mobile apps have become an incumbent part of mobile technology. This has led to the mobile app industry to flourish in a lucrative manner.
There is a tough race between the companies to develop better apps that more compatible and offer enhanced functionality, which usually becomes a reason for commonly committed mistakes while developing an app. That thin line of difference is what keeps a potential app labelling its mark in the market. While developing mobile apps the companies to consider the following end results to optimize the success rates of an app before it is developed and launched in the market:
A company should begin web app development keeping the above end results, to avoid severe financial losses and launch a stale product in the market. Let us the common development mistakes that are detrimental to any app.
IOS or Android? Which platform is best for my app? Which is more profitable? These are some common questions that a developer fails to consider. It is not recommended to choose a platform based on stereotypes. Often it is found that developers go for IOS as they believe monetization becomes easier in the app store and do not consider other parameters that are important too. For example, if you are thinking to go global with your app, then the popularity of IOS is restricted and thus it won’t be a wise choice to go for it. Therefore, while choosing the platform one must think of all possibilities and alternatives or else you will end up at the risk of limiting your audience.
Truly said, ‘The first impression is the last impression’ and the same stands true for the user journey in an app. Every user that visits your site has various expectations out of it. To meet the user expectations, in-depth research on your target audience is a must before you offer your web application services. Unnecessary heavy animations that conceal relevant content is not at all recommended as that spoils the user experience. It is also found that certain apps make the user fill long registration forms without giving any prior knowledge about the services. Regular signup/login routine must include relevant queries apart from basic contact details. With social media emerging as a strong network it is also advised to integrate user’s social media handles so that they may directly login via their social media profiles. Such prompt measures will smoothly enrich the user journey.
To start with, it is important to classify mobile experience and desktop experience as distinct entities. Your app development services should consider the difference in functionality and scope in both these versions. With responsive web design, the developers are running behind making the desktop version user-friendly than ever before. But we need to understand the uniqueness of the mobile app development as well. They are accessed on the go, they use the access to device hardware and are infinitely customizable. Therefore, do your research well, pinpoint the features of your mobile app and then bring life into the app with exceptionally-designed software.
The testing of an app is as important as any other step in web app development. The testing of an app is not the job of the developer and this is one grave mistake that one commits. Many mobile app development companies do not hire a testing person and leave the job on the developers. Though peer testing is fine to some extent, it shouldn’t the sole testing practice of an organization.
Upgradation Customer reviews are vital for the survival of the mobile app for a long time in the market. If consumers are taking time to review your product it clearly indicates two things: either they are not happy with the product or they wish to improve certain features in the app.
Companies must not ignore the reviews as it is the best way to learn the user’s expectations, likes, and dislikes. This in turn when analyzed properly will help build a profitable market strategy and come up with required upgradations.
The ultimate objective of web application services is to address the needs of the consumer and satisfy them. Thus, strong consideration of the reviews is recommended as that will also help build a tailor-made digital branding strategy in the future.
On the whole, we may conclude that developers need to deeply analyze the consumer needs and have greater insights regarding the audience and the devices that they use. For error-free web app development, in-depth knowledge factors and future-readiness will help developers to produce highly engaging and usable mobile apps. At Flying Penguins, we help you build your mobile app as per the market demands and strategize it keeping the scope of improvement in the future. So come and walk-in today to build your app with us!